Hi,I'm
Shitanshu Kumar
Your SEO Expert for Revenue-Driven Growth.
I offer SEO services to businesses looking to fix stalled organic visibility and build a predictable, profitable search growth engine.
Featured Clients: Trusted by brands that lead and innovate
Featured Clients: Trusted by brands that lead and innovate
About Me
Hello, I’m Shitanshu Kumar. I help businesses grow through performance marketing and SEO by bringing clarity to search, paid ads and decisions. I spend time understanding how your business actually makes money, where growth is leaking, and what deserves scale. Every strategy is built around your market, numbers, and goals so campaigns and rankings drive consistent, measurable growth. The focus stays on profit, not vanity metrics. Always win.
Years of Experience
Worked with National & International Business
google Certified Expert
Managed $20M+ Ad spend
ROI Focused Strategies
Ads Accounts
Customized SEO Services Designed for Your Business Success
Our SEO services are crafted to meet the unique needs of your business. Whether you’re looking to increase sales, grow qualified organic traffic, or strengthen brand visibility in search, we tailor every strategy to ensure your goals are met efficiently and effectively. With a focus on measurable results and strategic resource allocation, our team ensures that your search investment yields the highest possible returns.
Search Intent Mapping
Target the keywords your buyers actually use, matched to where they sit in the buying journey.
Technical SEO Foundations
Fix crawlability, site speed, and structure so search engines can find and trust every page.
Content That Ranks and Converts
Build pages that earn rankings and turn that traffic into pipeline, not just sessions.
Data-Driven Insights
Make informed decisions based on robust analytics and data interpretation to continually refine your search strategy.
Industry-Specific Strategies
Benefit from our deep expertise across industries, with customized tactics that resonate with your sector's unique audience.
Strategic Solutions for Growth
Elevate your brand with performance marketing strategies that deliver targeted and measurable results.
Search Ads
Maximize visibility and ROI with expertly managed search ads that target and convert the ideal audience effectively.
SEO
Boost organic rankings and drive more traffic with customized SEO strategies that cater to unique business needs.
Client Favorite
Good Ads Audit
Optimize ad spend with a comprehensive ads audit, ensuring every penny contributes to business goals.
Analytics & Data
Transform data into decisions with analytics services that highlight actionable insights to propel businesses forward.
Social Media Ads
Engage and grow the audience with creative and strategic social media ads tailored to communicate the brand's message.
CRO
Enhance conversion rates through targeted optimizations, leveraging user behavior data to improve overall business performance.
Proven Results
Discover the transformative impact of tailored performance marketing strategies through our case studies. Each snapshot below offers a glimpse into the challenges faced, solutions implemented, and outstanding results achieved.
Strategic Turnaround at Outplay
The business was getting many leads, but most weren’t turning into sales. There were too many unqualified leads.
Solution snapshots:
- Right Search Terms: Fine-tuned targeting with high-intent keywords.
- Implemented a step-by-step strategy to help customers from interest to purchase.
- Data-Driven Decisions: Focused on key goals and numbers to make improvements.
- Efficient Advertising: Invested in ads that worked, improving customer acquisition.
impact highlight:
302%
Increase in Leads
188%
Increase in Sales
75%
Decrease in Cost Per Lead
380%
Increase in Meetings Booked
302% Increase in Leads
188% Increase in Sales
75% Decrease in Cost Per Lead
380% Increase in Meetings Booked
E-learning Elevated: Clicks to Profit
The business had strong online visibility and website traffic, yet struggled to convert ad viewers into customers.
Solution snapshots:
- Ads Improvement: Enhanced ad performance across channels for better engagement.
- Clearer Messaging: Refined business messaging to communicate value more effectively.
- Brand Building: Strengthened brand identity to stand out in the e-learning market.
- Quality Traffic: Optimized ads to attract more interested and relevant visitors.
- Hyper-Targeted Ads: Utilized precise targeting on Google and Facebook to reach ideal customers.
impact highlight:
221X
Revenue growth
108X
Boost in Monthly Sales
80%
Cost Per Sale
20X
ROAS
221X Revenue growth
108X Monthly Sales Growth
80% Decrease in Cost per Sale
20X ROAS
Tailored for Your Success
From Initial Setup to Ongoing Optimization – Here’s How We Do It
Initial Consultation
We start by understanding your business, goals, and target audience to ensure our strategy aligns perfectly with your needs.
Strategy Development
Our team crafts a customized advertising strategy utilizing the latest tools and insights to ensure maximum impact.
Technical Foundation
We fix crawlability, site speed, structure and on page issues so search engines can index and rank every page that matters.
Content and Authority
We build the pages that earn rankings and the authority signals that hold them, targeting the keywords your buyers actually search.
Reporting and Refinement
You receive regular, detailed reports on campaign performance, ensuring full transparency. We also provide insights and suggestions for further refinement, keeping you fully informed and involved in the optimization process.
Unlock Unmatched Potential
Higher Search Visibility
Enhanced Brand Authority
Qualified Organic Traffic
Detailed Performance Analytics
Competitive Edge
Scalable Campaigns
Compounding Growth
Stronger Technical Foundation
Testimonial
Shitanshu is a highly skilled Performance Marketer. During our time together at Outplay, Shitanshu consistently delivered impressive results, thanks to his deep understanding of data analysis, ad creative, and audience targeting. I was particularly impressed with Shitanshu's ability to deliver on lead requirements from paid campaigns while keeping costs low.
I have had the distinct pleasure of collaborating with Shitanshu on the digital marketing initiatives for Hangookd. Shitanshu's expertise has been crucial in expanding our online presence and increasing customer engagement. His well-crafted campaigns and innovative approach have significantly boosted our sales and visibility online. His keen analytical skills and adaptability in strategy execution have profoundly impacted our business growth. I highly recommend Shitanshu to anyone aiming to enhance their digital marketing outcomes and achieve substantial business results.
Shitanshu and his team has helped revive our yoga school, we went from zero visibility to getting student bookings within the first month. They transformed our website, ran effective ads, and got us ranking on Google for top keywords. Truly a game-changer for us.
Working with Shitanshu and his team was a complete game-changer for our business. Before partnering with him, we were struggling to hit our targets despite investing in ads. But within just two months, not only did we surpass our lead generation goals, we also saw a significant jump in revenue. Shitanshu has a rare ability to combine data-driven strategy with a deep understanding of business growth. He doesn’t just run ads, he builds performance systems that actually move the needle. The results we got were real, measurable, and far beyond our expectations.
Bluvo Digital helped launch my fashion brand, Brazen Born, and we started getting orders much sooner than expected. Their strategy, audience targeting, and messaging were spot on. I’d recommend them to anyone starting a new brand.
Working with Bluvo Digital led to a clear increase in our website traffic and a noticeable drop in ad costs. Their team was highly professional, met every deadline, and maintained excellent communication throughout. Their timely support and responsiveness truly stood out.
Get Your Free SEO Audit
Detailed SEO Audit Report
Receive an in-depth report covering technical health, keyword gaps and competitor positioning, showing you exactly what's holding your rankings back.
Actionable Recommendations
Get a tailored document outlining key problems and their solutions, prioritised by commercial impact and accompanied by recorded Loom videos that walk you through each fix step by step.
Exclusive Looker Studio Report
A live Looker Studio dashboard, valued at $500, showing your SEO and paid performance in one view so you can see where your blended growth is actually coming from.
Tools & Technologies
Empowering Strategies With Advanced Tools
My Methodology
Delivering Digital Excellence Through a Data-Driven Approach
Analyze
Identify Opportunities: Quick scans to uncover growth potentials, efficiency gaps, and low-hanging fruits—easy wins that provide immediate benefits.
Strategize
Craft Tailored Solutions: Developing strategies that not only address long-term goals but also capitalize on quick wins to boost early success.
Implement
Execute with Precision: Seamless deployment of marketing campaigns, prioritizing initiatives that deliver rapid results to build momentum.
Measure
Track and Optimize: Continuous monitoring to refine tactics, enhancing performance, and seizing further low-hanging opportunities.
1
Analyze
Identify Opportunities: Quick scans to uncover growth potentials, efficiency gaps, and low-hanging fruits—easy wins that provide immediate benefits.
2
Strategize
Craft Tailored Solutions: Developing strategies that not only address long-term goals but also capitalize on quick wins to boost early success.
3
Implement
Execute with Precision: Seamless deployment of marketing campaigns, prioritizing initiatives that deliver rapid results to build momentum.
4
Measure
Track and Optimize: Continuous monitoring to refine tactics, enhancing performance, and seizing further low-hanging opportunities.
Ready to Grow Your Organic Traffic? Let's Connect!
Begin your journey towards stronger search performance today. If you’re looking for insights into your rankings, need advice on where your organic growth is stuck, or wish to discuss how SEO can improve your ROI, don’t hesitate to contact me.
Frequently Asked Questions
An SEO expert improves how visible your website is in organic search, and more importantly, how much of that visibility turns into revenue. The work covers three areas: technical fixes so search engines can crawl and index your site properly, content built around what your buyers actually search for, and authority signals that hold those rankings over time. My focus stays on the pages and keywords that influence pipeline, not on ranking for terms that never lead to a sale.
Most SEO reporting stops at rankings and traffic. Mine starts there and continues to revenue. I come from a performance marketing background, so I treat organic with the same discipline as paid: every keyword has an intent, every page has a job, and every month gets measured against what it contributed to the business. That means I will sometimes recommend ignoring a high volume keyword because the traffic will not convert, and prioritising a smaller one that will.
Technical fixes can move performance within weeks. Content and authority compound over months. Realistically you should expect early signals in the first two to three months, with meaningful revenue impact from month four onwards. Anyone promising rankings in thirty days is either targeting keywords nobody searches or doing something that will cost you later.
Non branded organic traffic, keyword coverage against your commercial terms, conversion rate from organic, and revenue or pipeline attributed to search. Rankings are an input, not the outcome. You get a Looker Studio dashboard showing organic and paid performance in one view, so you can see your blended cost of acquisition rather than judging each channel in isolation.
Paid buys demand today. Organic owns it. If you stop your ads, the traffic stops the same day. Most businesses I work with are spending well on paid and watching their blended CAC climb as they scale. Organic is what brings that number back down over time. Running both also gives you a real advantage: search query data from paid tells you which keywords actually convert before you invest a single month of SEO effort in them.
Pricing depends on your site size, competition and how much technical debt exists. I scope it after the free audit, so you know what the work involves before committing to anything. What I will say is that SEO under a six month horizon rarely pays back. If you need results next month, paid is the honest answer, and I will tell you that.
